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 Iordanis Boutsioulis, B.S., M.B.A.  

Mob: 0044 7733452170

Founder at ibbds, Business Developer, Marketing Strategist & Consultant



Dynamic entrepreneur with significant experience in business development, marketing management,  advertising and consulting, having history of transforming the vision of diverse businesses into high-impact, lucrative, competitive solutions in fiercely aggressive domestic and global industries.

  • Create continuous growth through repetitive overachievements of sales targets, marketing objectives, advertising and business goals.
  • Drive seamless project turnarounds, leveraging expertise gained through delivery of +950 highly successful initiatives.
  • Determine optimal approach to capture attention and intrigue of key audiences, spearheading strategic analysis, planning, and programmes.


Business & Market Share Development

Marketing Management


Digital Marketing 

Content Marketing Strategy

Social Media Marketing


Email Marketing

A/B Testing

Lead Generation (BTB & BTC)

WordPress Website Development

Business Blogging

Client Acquisition & Retention

Product & Service Development

Marketing & Advertising Campaigns

Management Consulting

Startups & SME’s

Strategic Analysis & Planning

Data Analysis

Creative Concept Development

Account & Project Management

Client Service




Consultative Selling (BTB & BTC)

Strong Relationship Building

C-Level Presentations


Profit Generator



Team Building

Professional Experience


London, United Kingdom

2014 – Present

Founder, Business Developer, Marketing Strategist & Consultant


Established “ibbds iordanis boutsioulis business development solutions” with a mission to offer effective business development solutions (marketing, branding, management, sales, advertising, communication, social media) to Startups and SME’s.



  • Managing and developing the overall business, the website, the blog and the social media.
  • Created fully from scratch the web development and content of including the blog the e-newsletters and all the relevant social media.
  • Producing continuously content and articles offering business development solutions to Startups and SME’s generating high-quality leads.


London, United Kingdom

2011 – 2013

Business Development Manager

2012 – 2013


Managed all business development activities of the leading company in Loft Conversions in London, concentrated on sales and marketing.



  • Increased revenue by providing new business/deals of an average value of £ 130,000 per month.
  • Generated a new business development plan for the company.
  • Proposed a complete content marketing and social media strategy for further growth of the business.
  • Devised and implemented a new sales reporting system that increased the overall sales performance.


Business Development Consultant



Consulted the company providing significant solutions and proposals for the development of the business in management, operations, marketing, internal and external communication.



  • Created, coordinated and delivered a Business Plan for a new venture of the company.
  • Formulated and introduced successfully KPI’s for all the departments.
  • Established and performed tailor-made training sessions to all the managers of the company, including organizational behavior, CRM and marketing of services.
  • Initiated new client satisfaction surveys in 3 stages of the project management process.
  • Helped the marketing department to develop new ideas and solutions.


Athens, Greece

2006 – 2011

Founder & Managing Director

Oversaw and directed all aspects of the company/advertising agency providing clients in diverse industries with strategic and tactical communication, marketing, advertising, branding, design, packaging, digital and printing solutions; included domestic and global pharmaceutical, cosmetic, healthcare, retail, FMCG, wholesale, stationary, medical, law, professional training, and construction industries. Formulated and executed business establishment and development plans. Managed all aspects of offline and online/digital marketing, website, social media, SEO, sales, client relations, account and project management, creative department, production, finance, HR and supplier relationships.


  • Pioneered and grew widely successful company/advertising agency specialising in communication, marketing, advertising, branding, design, packaging, digital and printing solutions.
  • Achieved and sustained profitability from the 1st month of operation throughout 6-year tenure.
  • Cultivated high-profile client bases including prestigious multinational clients and leading companies such as Leo Pharmaceutical Products Hellas Ltd., Forever Living Products Hellas Ltd., Intermoda SA, Adelco SA, Primus SA, Praxilla SA, and Eris Pharmaceuticals Australia Pty Ltd.
  • Drove continuous turnover with new and existing clients, developing robust networks and referrals.


Athens, Greece

2001 – 2006

Co-Founder, General Manager & Partner (50%)


Supervised and led all aspects of daily business operations including strategic and tactical business development, marketing, budgeting, reporting, sales, talent recruitment and management. Identified and cultivated relationships with clients and suppliers. Designed and drove the development of innovative concepts and ideas. Oversaw advertising campaigns for clients, creative, printing and production processes. Managed all aspects of account and project lifecycles.



  • Co-created and built highly successful start-up advertising consultancy from ground-up.
  • Led start-up to achieve 4 consecutive years of profitability, building and retaining loyal customer and referral networks.
  • Increased turnover and services offered year-over-year by 43%, 31%, 23%, and 14% between 2003 and 2006, respectively.


Athens, Greece

2000 – 2001

Account Manager


Prospected and developed relationships with new and existing clients in diverse industries. Designed, proposed, and delivered creative concepts and projects. 



  • Developed high-quality custom advertising solutions for clients in diverse industries, effectively analysing business needs, market, and competing trends.
  • Established new business opportunities outside existing accounts.


Athens, Greece


Product Manager


  • Designed and executed strategic and tactical marketing plans, budgets and associated advertising campaigns for all brands within stationary company.
  • Controlled the entire product life cycle of brands included Zebra, Jovi, Noki, Norex, Eagle, and Databank.


Athens, Greece

1999 – 2000

Marketing & Sales Coordinator


  • Devised, planned, launched, and managed all aspects of marketing, advertising, and sales activities for stationary products company; included customer acquisition and retention plans.
  • Grew turnover in business-to-business (B2B) market by 20%.
  • Improved turnover in business-to-consumer (B2C) market by 40%.


Athens, Greece

1998 – 1999

Major Accounts Advertising Consultant

1998 – 1999


  • Managed and continually grew sales with ~200 major B2B accounts throughout Greece for company specialising in telecommunications and information services.
  • Participated in elite programme, “Major Accounts Advertising Consultant Selling Skills.”


Advertising Consultant



  • Developed and managed B2B client relationships and accounts throughout assigned territory.
  • Outperformance sales goals 2 times in 2 different territories, achieving double revenue objectives.
  • Promoted rapidly in 1st 8 months to Major Accounts Advertising Consultant, continually exceeding sales, revenue, and performance objectives.

Education & Academic Honours

Master of Business Administration with Distinction: Marketing Concentration

Deree College, The American College of Greece, Graduate School, 2010


Bachelor of Science in Business Administration: Marketing Major

Deree College, The American College of Greece, 1998


Awarded 2nd Place for “Best Business Plan” in a graduate course on Entrepreneurship


Former President & Treasurer of The Deree College Ambassadors (Certificate of Honour)

Professional Development

Social Marketing Certified Professional (Social Marketing Certification by Hootsuite Academy)

Major Accounts Advertising Consultant Selling Skills (Certificate of training)

Advertising Consultant Selling Skills (Certificate of training)

Certificate of Seminars in Computer Information Systems (400 hours)

Computer Skills

Microsoft Office (Word, PowerPoint, Excel, Access, Outlook, Skype), Adobe Photoshop, WordPress, Cubase, Keynote, Google Analytics, MailChimp, Windows Movie Maker, SEO, Blogging, Social Media (LinkedIn, Facebook, Google+, Twitter, Pinterest, YouTube, Vimeo, Tumblr, SlideShare, Instagram)

Language Skills

Greek (native)

English (fluent)

French (basic)


Activities & Interests

Composing, Improvising, Playing & Producing Music (Home Recording Studio), Created Personal Music Website: (Posting my Music Videos/Tracks/Records, Managing and Developing the Website and all the Relevant Social Media), Piano, Keyboards, Astronomy (Stargazing with Meade LX90 10” Telescope), Astrophotography, Cycling, Swimming, Blogging, Reading, Basketball, Chess, Movies, Theatre, Travelling (Egypt, Italy, France, Austria, Germany, Switzerland, Belgium, Monaco, Ireland, Holland, Czech Republic, Spain, Greece, United Kingdom)

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